December eMuse
Welcome to the December eMuse for 2011! This edition we wrap up our remainder of Product Bash 2011 articles, uncover the results of a retail survey in our latest whitepaper, check out the Agile Conference, think about the year that was 2011 and push forward to training in 2012. Hold onto your pencils Product Managers, it’s a big one!
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Product Bash 2011 – Continued
Bright eyed and bushy tailed Product Managers joined us at the gorgeous Gaffa Gallery for our last Product Talk for the year and second annual Product Bash, with thanks to our event sponsor Nine Rewards. The event was entitled ‘The Internet Super Mall and the Future of Retail’. Our panel discussion with Mark Rowland of Styletread, Andrew Rechtman of PayPal and Daniel Roberts of Woolworths saw an hour of truly interesting content on the challenges and exciting developments for Product Managers, with the growth of mobile commerce and the increasing popularity of online retail this year.
Catch all the action in the last 4 of our 5 part series coming from Product Bash:
- The Multichannel and the Mobile Australian Consumer
- Why Do Australians Pay High Prices in Retail
- How to Stay Afloat in a Competitive Retail World
- The Future of Retail and Burning Audience Questions
Retail Survey: A fresh perspective from brainmates
In partnership with Nine Rewards, brainmates has conducted a nation-wide survey of over one thousand Australian consumers to uncover the key issues and attitudes that are driving their purchase decisions. The results of the survey are outlined in a brainmates white paper – a must read for product managers seeking to better understand the mindset of today’s consumer and deliver ‘valuable’ end to end product experiences.
For those specifically working in the retail industry, this research provides insights that will answer the burning question of the moment – what aspects of retailing are failing to deliver on this end to end product experience. In answering and responding to this question, retailers will uncover new and sustainable sources of competitive advantage. (Read More)
Agile Conference in Review
Taking an in-depth look at Agile usage in the Australian Product Management sector, the Agile 2011 Conference saw key talks from SEEK, Jetstar, the REA Group and Lonely Planet on the application and usage of Agile. For developers and Product Owners, Agile has become an important tool in all phases of product creation. From the saving grace of some through to the ‘choose your own Agile style’ adventure, we take you on a review of the 2011 Agile Conference and what it means to Product Management. (Read More)
The Year that Was … 2011
As part of the brainmates Product Management community, we want you all to know you have made this a great year for us at brainmates – so thank you! Our product management talks on Twitter (@brainmates) and in person have gone from strength to strength. We have seen over 150 Product Managers participate in training, seminars and coaching this year, and we have helped clients Cochlear, Macquarie University, MLC, NEHTA, Tourism Australia, VicTrack, as well as many others, kick amazing goals. Check out the Year That Was 2011 here.
Training for 2012
We’re brimming with new training ideas as well as bringing you the tried and true training and development solutions that matter to you, the passionate Product Manager! For a full run down of what is on schedule for 2012 and to secure your place, check out our calendar. That’s it for our final edition of brainmates eMuse in 2011! We would like to extend our gratitude to you all for continuing to be a part of the brainmates Product Management community, and wish you a safe, prosperous and hopefully relaxing festive season. We look forward to tackling another year with you in 2012! (Read More)
That’s it for the month of December and for 2011. We hope you have enjoyed this edition of the monthly eMuse. We wish you all the very best for Christmas and the New Year. Our next eMuse edition will be in January 2012.
In the meantime, be sure to join us for a brainrant or two at http://www.brainmates.com.au/recent-brainrantsand keep those LinkedIn discussion topics coming!
Join us via the brainmates LinkedIn group for your daily dose of Product Management, or check out the main brainmates site for consulting, training, gatherings, rants and more.
Thanks for being a part of the passionate Product Management community!
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