Let’s get trekking back to the Freelance Jungle!

Who’s a cheeky monkey? Come down to the shores to frolic and play with other critters in the Freelance Jungle. Here is your time to purge those stories of nightmare clients, heap praise on the nice ones and generally talk about all your bumps and scrapes for yet another month of freelance life. The Freelance Jungle is for you if: Hot desking is a concept that means more than just keeping your toasted sandwich warm Some of the clients you’ve... Read More

Tweeting at Events- Yay or Nay?

I’ve recently started attending more talks and conferences and picked up a completely alien concept to me before, tweeting whilst there. I knew everyone did it, it’s how I often catch up on the events I can’t go to using the tags. It just wasn’t my thing. But then I started and I loved it…however, the last event I went to the majority of the audience was not tweeting. And the vibe was different. It was more attentive and warmer somehow.... Read More

Rockin’ The Freelance Jungle

Put on your party pants and join us for a coconut of jungle juice- it’s time to get all Rockin’ with the October Social Club meeting for the Freelance Jungle! Welcome to spring time and the narrow end of the pointy stick we’ve called 2012. Perfect timing really if you want to have a couple of beverages, share a laugh and generally talk to current, past and future freelancers about what it’s like to put your bum in the wind and squeal “Yeee-ha”... Read More

Clients in the News

It’s always super rewarding to see Unashamedly Creative clients kick goals but September has been especially awesome for TaskRunners, Open Shed and  Space Heroes.   Cheryl from TaskRunners at the Breakfast Point Fair TaskRunners First Public Appearance I met Cheryl from TaskRunners 3 months ago when she was still working her full time job and just about ready to make the leap into the dizzying world of startup. Since then, Cheryl and I have... Read More

Freelance Jungle Rides Again!

We’re back in the saddle Sydney for our 2nd FREELANCE JUNGLE!   It won’t be this awkward, trust me. Excited? Oh you better be- there’s people and beer and conversation, oh my! Think of this as a social club for those of us who freelance and those who are thinking about jumping into the freelance pond. It brings us all together so we can have a drink, have a chat and just have a bit of FREElancer fun on a Thursday night.   You... Read More

Creatures of the Sydney Freelance Jungle Unite

Down in the depths of the Sydney jungle beats a drum calling all the freelance critters together. We’ll meet by the light of the moon, drink fermented beverages and tell tall tales of life on the edge of the freelance jungle in Australia’s biggest city. To be included ‘neath the night sky and talk turkey with the gang, all you need to be is the kind of person who can relate to the following: 1. Your washing doesn’t include much business attire,... Read More

CASE STUDY: POZIBLE “LET’S TALK CROWDFUNDING SYDNEY” EVENT

Background: Australia’s leading crowdfunding platform, Pozible, required assistance with their first major Sydney event entitled “Let’s Talk Crowdfunding!” The first event in Melbourne, whilst still positive, had less than 50% turnout. Pozible engaged Unashamedly Creative to assist with the event’s management and communications for the event in Sydney to test whether the series was a viable national road show. Objective: • Lift conversion... Read More

Sydney, now it’s your turn…. Let’s Talk Crowdfunding!

After a successful Melbourne event in late 2011, Pozible now brings “Let’s Talk Crowdfunding!” to Sydney. This free event is for anyone who wants to learn more on crowdfunding for creative projects or simply for people interested in self funding through platforms like Pozible. Join us for a helpful, informative and passionate discussion on crowdfunding your dreams and ideas with like minded individuals. The evening is aimed at giving anyone... Read More

Retail and the Multi-Channel, Mobile Australian Consumer

By far the biggest impact on retail seen in the last twelve months has been the maturation and genuine arrival of mobile commerce in Australia. And of course when you get a room of 100 clever, on the ball Product Managers in one room together, brainmates Product Bash 2011 was dominated by the influence of mobile commerce on the retail experience. Our panel of Mark Rowland, Co-founder of online shoe retailer Style Tread, Andrew Rechtman, Product Director... Read More

Make the customer the centre of your retail experiences

brainmates saw 100 passionate and hungry Product Managers join us at the beautiful Gaffa Gallery in Sydney on the 10th of November, 2011 for the end of year wrap up, Product Bash. This year we tackled the affect of the growth of mobile and online commerce on more traditional forms of retail under the topic heading “The Internet Super Mall and the Future of Retail.” We were very pleased to have join us Mark Rowland, Co-founder of online shoe retailer Style... Read More

Pozible and “Crowdfunding for Good”

Pozible co-founder Rick Chen had the privilege to be a part of a panel discussion in Melbourne alongside StartSomeGood and the Awesome Foundation. Here, in front of a full house, Rick not only spoke about Pozible but also gained some valuable ideas and insight for the Pozible team and community at large on how to gain funds we’d like to share. Talking on a panel is just so damn delicious when you are with co-contributors like these… In their... Read More

ProductCamp Sydney 2011 Wrap-Up!

What a shift in conversation between Product Camp Sydney 2011 and 2010!  It’s great to see changes in our professional domain, a domain that is largely misunderstood by companies both large and small. Product Managers are starting to speak the same language. The impact of which will be the creation and growth of a baseline of understanding for the Product Management industry. This is exciting news as we can use this foundation as a spring board... Read More

We’re going to ProductCamp!

In this special edition of brainmates eMuse, we take a look at ProductCamp Sydney – the annual unconference for Product Managers next Saturday the 4th June 2011! Jam packed with input from Product Managers just like you, this unconference caters to all Product Management professionals and invites discussion, debate, presentation and shared learning as part of the unconference format. The Details What: ProductCamp Sydney Where:News limited,... Read More

The weird, the whacky and the wonderful

Sometimes when I talk about my experiences with various different jobs I have had or clients in any form, people are kind of amused or bemused by some of the things done in the name of marketing. So rather than do a usual kind of retrospective and look back on 2010, Unashamedly Creative presents some of the weird, the whacky and the wonderful marketing stories of my marketing career. Grand Final Beer It’s great to be creative, but sometimes an idea... Read More

Thanks Partying Product Managers!

Thanks for joining us for Product Bash 2010Dear Partying Product Managers! It was fantastic to see such a great turnout for our first Product Bash and our 8th Product Talk to date. The Topic of Product Excellence proved to be a fertile ground for discussion. The feedback we had during the drinks, post-talk was that the panellists were entertaining and informative with Jane Huxley regularly stealing the show with her wry sense of humour.  We... Read More

Calling all Product Managers!

Join us 11th of November for this year’s Product Bash! If you are a product manager, this invaluable evening will give you panel discussions, networking opportunities, debates and of course fun and festivity as the year wraps up in product management. To attend, head to http://bmproductbash2010.eventbrite.com/ For a sneaky peek at the sexy venue, check out the photos below. See you there! Like my style? Enjoy the content? Contact me if you... Read More