Crush it- I freakin’ love it!

I did the super uber nerdy reader thing in January and went to one of those “50 Books You Have to Read” for business people. What can I say, I was a little tired of re-reading my current collection and really don’t like snuggling up with a good blog before I go to bed. From that list, beyond the Richard Branson books I already had (being a card carrying Fanson, you know I had to have them!) I chose an unremarkable number of books- 6 to be exact.... Read More

The weird, the whacky and the wonderful

Sometimes when I talk about my experiences with various different jobs I have had or clients in any form, people are kind of amused or bemused by some of the things done in the name of marketing. So rather than do a usual kind of retrospective and look back on 2010, Unashamedly Creative presents some of the weird, the whacky and the wonderful marketing stories of my marketing career. Grand Final Beer It’s great to be creative, but sometimes an idea... Read More

How many chicken dinners is that worth?

No, Unashamedly Creative hasn’t launched out into the restaurant business, nor have we bought shares in a chicken suit manufacturer. What we have done is secure our first Swap Creative client- the Alexandria Hotel! Anyone in the Redfern or Alexandria area of Sydney will be very familiar with the Alexandria Hotel, or the Alex as it is affectionately known. Overlooking the beautiful Technology Park and boasting the biggest beer garden in Sydney, the... Read More