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Looking at the desk of a conceptual copywriter there is a laptop, diary with clasp, an oil diffuser and a bottle of pens ready to go.

What is a conceptual copywriter?

Cover of the book why I write by George Orwell to help freelance writing endeavours

How to get better at freelance writing

Talking about project feedback so there is a yellow speech bubble with 3 screwed up bits of paper in the middle to signify dot dot dot

5 ways your project feedback is useless

Why the Australian staggered approach to COVID-19 comms isn’t working

Image reads "waiting for new Aussie slang to be born in the next few months. Early guesses sanny- hand sanitiser; in iso - self isolation or lockdown; the rona - self-explantory; magpie - supermarket hoarder. In a sentence: Me boss tested pozzi for the rona so now I'm in iso. Popped down to Woolies for some sanny but it's been magpie'd.

Upskilling your website SEO on a tight budget with these tools

Photograph of block text sketched into a panel that reads ORIGINAL + COMPETENT to illustrate creative copywriting needs

Lessons in creative copywriting from excavating an old website

Quote on a yellow page in black writing sums up the Unashamedly Creative content creation process- out of clutter, find simplicity. From discord, find harmony. Albert Einstein

Why you need content creation in your business endeavours

The anatomy of poor communication between client and freelancer

A photograph of a book page reads "Your attention is one of the most valuable things you possess, which is why everyone wants to steal it from you. First you must protect it, and then you must point it in the right direction." Wise words from @austinkleon latest book, Keep Going. it's to illustrate what content writers need to keep reminding themselves of

How working with the right content writers make all the difference

A suitcase full of equipment has a sign that reads open sunday. You need more than this to ace your web content marketing

Why web content marketing disillusionment is a real thing

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Rebekah Lambert is a Wollongong based content marketing freelancer by trade and an accidental freelance advocate by design. She’s incredibly invested in the idea that better, more effective communication can help shape customer experiences, workplace culture and content marketing for the better. To be successful at business, Rebekah believes you need to be unashamedly creative and leave the fear of breaking the mould behind.

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